Digital Music A Commodity?

Adam L. Penenberg over at Slate has novel approach to pricing digital music.

What we need is a system that will continue to pack the corporate coffers yet be fair to music lovers. The solution: a real-time commodities market that combines aspects of Apple’s iTunes, Nasdaq, the Chicago Mercantile Exchange, Priceline, and eBay.

Here’s how it would work: Songs would be priced strictly on demand. The more people who download the latest Eminem single, the higher the price will go. The same is true in reverse—the fewer people who buy a song, the lower the price goes. Music prices would oscillate like stocks on Nasdaq, with the current cost pegged to up-to-the-second changes in the number of downloads. In essence, this is a pure free-market solution—the market alone would determine price.

It’s a fun idea but there is not way in hell that music companies are going to go for this.


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